Insights | AI & Talent Trends

Why I Joined FocusGTS to Build Navigator Services (And Why Martech Teams Need It)

By Kristen Heptinstall | December 8, 2025

After completing my first month at Focus GTS as project manager for Navigator Services, I'm more convinced than ever that we're solving a problem that's been plaguing martech teams for years. I've seen this pain from every angle: as a consultant rushing to deliver before SOW hours run out, as a...

Service as a Service

By Dave Fox | September 8, 2025

The writing is on the wall. The subscription economy is exploding toward $1.5 trillion by the end of 2025, more than double its 2020 size. Subscription businesses are growing 11% faster than the S&P 500, and there's a reason why. The old way of doing business is breaking down under the weight...

From Overwhelmed to On Track: How One Marketing Team Achieved AEM Platform Optimization in Just 90 Days

By Dave Fox | August 12, 2025

When a well-known brand's marketing team found themselves drowning in technical complexities, they knew their Adobe Experience Manager (AEM) platform needed serious optimization to deliver value. They discovered that sometimes the best solution isn't hiring more people—it's finding the right...

Navigating Ai Talent: Key Insights from Adobe Summit 2025

By Dave Fox | July 16, 2025

The Adobe Summit 2025 showcased a transformative moment in digital experience technology, with generative Ai and agentic automation taking center stage. As organizations grapple with these revolutionary capabilities, three critical talent-related questions emerged from conversations with hundreds...

Best practices for Hiring Adobe Experience Manager Technical Expertise

By Dave Fox | February 26, 2025

For over 12 years Focus GTS has been hiring and placing the top technical professionals for Support, Enhancement and Advisory on the Adobe Experience Platform. Over the years we have found that there are certain traits that make for the best hires, whether contract, or permanent hires. Adobe...

Need a Navigator for your AEM Journey?

By Dave Fox | February 26, 2025

As a 20+ year leader with Adobe DX cloud products, it was always rewarding to see clients get their initial implementation up and running - - however, it was also a challenge to know that there was often a gap left to realize ongoing value from the platform - - especially Adobe Experience Manager...

Cloud Cost Management: Best Practices from Cloud Engineers

By Dave Fox | November 23, 2024

Cloud computing has revolutionized how organizations operate, offering scalability, flexibility, and efficiency. However, the pay-as-you-go model, while beneficial, can lead to ballooning costs if not managed effectively. This is where cost optimization becomes crucial. By identifying...

The Evolution of Data Science Roles in IT: Past, Present, and Future

By Brittany Fox | November 16, 2024

Data science is the driving force behind innovation and strategic decision-making in IT. From its origins in early data analysis to the advanced applications seen today, the role of data science has expanded dramatically. Understanding this evolution offers valuable insights into the changing...

Building Brand Loyalty: How AEM Experts Enhance Customer Experience

By Brittany Fox | November 9, 2024

In a marketplace saturated with countless options, brand loyalty is invaluable. It’s built on trust, consistency, and meaningful interactions that make customers feel valued. Crafting these experiences is complex, requiring more than traditional marketing—it demands innovative solutions that...

Building a Future-Ready IT Workforce with AI Experts

By Dave Fox | November 2, 2024

As technology accelerates, businesses face a pressing need to future-proof their IT capabilities. Artificial intelligence (AI) is no longer just an innovation—it's becoming the backbone of decision-making, automation, and customer engagement strategies. Organizations that embrace AI can transform...

The 2025 Tech Hiring Playbook: Blueprint for Building a High-Impact Team with

By Dave Fox | October 23, 2024

The journey to building a high-impact tech team in 2025 is not without its challenges, but with the right strategies and a proactive approach, it is an achievable goal. This ebook will serve as a roadmap, guiding you through the key considerations and best practices for tech hiring in the coming...

Securing the Cloud: The Role of AWS and Azure Cloud Engineers in IT Security

By Brittany Fox | October 19, 2024

As cloud adoption continues to rise, so do the security concerns associated with cloud environments. For businesses across industries, securing the cloud has become a priority, not just for safeguarding data but also for maintaining compliance with regulatory requirements. The complexity of cloud...

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